Many advertising agencies, as well as SMM specialists and freelancers, insist that for promotion on Instagram and Facebook it is necessary to set up targeted advertising. But not all business owners understand what this is, and do not decide to order a target for their product, because they believe that it is enough to create a beautiful account in the social network and set as many hashtags as possible, and the customers will come by themselves. But they don’t come, and in such a situation, many people give up, deciding that sales on social networks are not for them, it’s useless and generally a waste of money. Let’s develop these stereotypes.
Targeting services are ordered when they want not just to attract any subscribers, but when they understand that it is necessary to “hit” clearly on the audience that is interested in your product and is more likely to place an order. Targeted advertising warms up and maintains the interest of the audience, increases brand recognition and helps to gather this same audience. A “cold” audience usually does not think about buying or ordering something from an unfamiliar company right now. Therefore, it is necessary to “introduce” her to you, make it so that you become almost “their own” for them.
For example, you want to sell your product only in Odessa or even throughout Ukraine. We will determine which people in this region will be most interested in you: gender, age, interests, occupation, wealth level. After all, if the price of your goods is too high for the majority, it makes no sense to attract students, teenagers or other insolvent audiences.
In order to effectively influence a cold audience through Instagram, you need to order targeted advertising from proven specialists, then draw up a unique sales proposal (USP), offer an attractive promotion, create a bright and attractive banner or video clip, write an interesting text. After that, adjust the advertisement to the right audience and analyze what gave the result. Next, we will interact with those users who paid attention to us – clicked, liked, etc. Already having an idea about you, people will make decisions about ordering a product or service faster.
Even if you do not have a website or you are not yet ready to order one, it will be enough for you to create a beautiful, interesting and informative account in the social network, and sell your services or goods even simply through direct mail. But in order for your account to be noticed and visited, you must order targeting services, otherwise you will be waiting for your customers for a very long time.
Only companies that perform work in accordance with Facebook’s quality standards receive the Partner Badge.
– Account
– Preferred
– Premium
Access to materials and tools from Facebook, with which we can work even more effectively with advertising, as well as access to the partner directory, technical support and customer support chat. As a result, the quality of work with advertising increases, and all questions and problems are solved faster.
A tool that will make your company recognizable
and lead the target audience to purchase
Targeted advertising allows you to sell your services and goods without a website
Targeted advertising can be launched from ready-made posts in your profiles
You can start from 30$, but we recommend to focus on 300$ - tse sum, so you can bring real results within the scope of the city
Social media advertising allows you to show ads to people who match your target audience, targeting settings are very detailed. You can show ads to a grandmother who is interested in MTV, not Alla Pugacheva
Targeted advertising is constantly optimized based on the received data, which gives incredibly high results in a short time
First of all, we do a basic audit of your resources: Instagram and Facebook accounts, website, connections, integrations, etc.
We determine the essence of the advertisement: to attract new subscribers, advertise a promotion or service, introduce a cold audience to you, etc.
We develop banners or videos for announcements. Here it is important to take into account that the advertisement should look organically in the feed - like a post, only with the "advertisement" mark. Another important point is that most people look at the picture/video first and then read. Therefore, the banner or video should have the main catchy information that encourages you to open the post and learn more.
We write engaging and catchy texts and descriptions for a service or product. In the text, we already talk in more detail about the promotion, services or brand. Here it is important to attract the user's attention, to interest him, to make it clear that your offer will be useful to him, but not to reveal all the cards at once. You need to be interested and want to click on the link to learn more. Sales managers will tell you the rest.
We launch promotion on the necessary resources and on a certain audience.
When the predicted results are achieved, we scale the ads to increase their effectiveness.
-15% знижка на перший місяць – до 10 серпня!
455$
Package for business beginners, startups
For those who are starting their career in digital and want to “try/feel” the possibilities and get the first results for a small budget. On average, 2-4 months are enough to determine the effectiveness of this method of promotion and reach a new level of promotion -> Standard package
Opportunities
Promotion of posts (inst/fb)
Number of advertising companies
Writing texts (copywriter)
Advertising budget
Report
Communication
Supplements (optional/necessary)
Strategy
570$
A package for a small working business
For those who already have results and the understanding that they need to strengthen their online presence. And it’s also time to start structuring and scaling the business.
Opportunities
Promotion of posts (inst/fb)
Number of advertising companies
Creatives
Writing texts (copywriter)
Advertising budget
Report
Communication
Supplements (optional/necessary)
Strategy
742$
A package for a working system business
For those who already have results. BUT, you need to find weak points and increase the effectiveness of already active advertising. The goal of the package is to scale results and increase profits in the medium term
Opportunities
Promotion of posts (inst/fb)
Number of advertising companies
Creatives
Writing texts (copywriter)
Advertising budget
Report
Communication
Supplements (optional/necessary)
Strategy
Facebook is one of the top sites in terms of the number of users and visits. Here you can find an audience for businesses from almost any niche. The audience here is very diverse — from students and housewives to mature and well-off people, businessmen and specialists in every field.
Instagram is an ideal platform for increasing brand recognition, as well as selling goods and services for which both quality and appearance are equally important.
Targeted advertising is advertising aimed at a target audience that may be potentially interested in your product or service.
There is no single value. The advertising budget is set based on several parameters: the specifics of your business niche, promotion goals, increasing recognition, region, etc.
The cost of the service and the launch of targeted advertising is calculated specifically for each client and consists of the advertising budget and the commission of the performer (advertising agency). The higher the advertising budget, the more tools you can use for the advertising campaign.
Unlike, for example, SEO promotion, which gives results after about 6 months, properly configured targeted advertising is able to give results after only a few days, and in some cases
Advertising that accurately targets the gender, age, interests, geography of your client. Thanks to this, we can predict the number of applications for your product.
Analysis, setup and optimization of advertising campaigns to get the most effective results on Google
Promotion in social networks, creating a set of actions to increase brand awareness, increase sales and create contact with the client
UI/UX design is the process of preparing a design concept for a website or app that will be user-friendly and attractive to users, thereby increasing loyalty and conversion.
Development of a logo, identity (corporate style and branding), banners for advertising and printed matter
Development of design and content of the site, taking into account all the goals, implementation of the necessary functionality for maximum conversion to the application
A set of works to increase the visibility of the site in search engines for the targeted queries of your business
TikTok is a young and promising platform for advertising with a huge and active audience. The potential of «virality» gives the opportunity to maximize the reach and attention to your product.
A simple and cheap way to organically boost your company’s ranking, attract potential customers and climb to the top of the Google rendition.
