Facebook Pixel: What is it, and why is it needed?
Probably everyone who has been involved in setting up targeted advertising for businesses has heard of such a tool as FB Pixel. But what is it, and what is it for?
Recipe for a viral video in Reels and TikTok
You can talk for a long time about being creative, creating quality content with beautiful pictures and trending music, adding the right hashtags and publishing videos at the right time.
Top 10 AIs that will make content creation easier
In this article, we’ll share a variety of AI tools that will help you create posts, reels and creatives, making it easier and faster to create quality content.
Paying for Facebook ads
In this article, we will look at the basic aspects of paying for Facebook ads, what is the billing threshold and billing itself, and what are the payment methods.
SMM trends for 2024
In this article, we will look at the most significant SMM trends that experts predict will dominate in 2024.
How to pay less for displaying ads on social networks?
The amount you pay Meta for your ad to be seen by 1000 users is called CPM («Cost Per Mile» or «Cost Per Millennium»). The higher the CPM of an ad campaign, the more money you spend on advertising. A low CPM lowers both the cost per click (CPC) and the overall cost of results. […]
Select Script is a non-obvious tool for increasing conversions. Scripting is a non-obvious tool for increasing conversions
Reading Time: 7 minutes Value: By using the tips in this article, you can improve the quality of your lead processing and thereby increase the conversion to sales. Many entrepreneurs think that it is enough to launch a good advertisement and have numerous sales in your pocket. However, it often happens that the ad is […]